Why content marketing?

You've probably already heard the term "Content is King". An effective content marketing strategy is a continuous process that involves creating and sharing focused content on your website and social channels. Digital content can take various forms including branded videos and photos, case studies, infographics, blogs, social posts and more. By providing valuable and engaging content, you can build trust and loyalty with your audience and increase brand awareness, keeping your brand top-of-mind when it’s time to purchase.

Virvo Digital’s content marketing services

Social media content

Social media content is important because it can enable your brand to connect with its audience in a more personal and engaging way. By creating and sharing content that resonates with your audience, your brand can establish a deeper connection and build trust. Virvo Digital not only can help create valuable social content for your brand but can also help publish and promote it through its social media marketing services.

Website and blog content

Virvo Digital can create high-quality website and blog content that drives traffic to your website and help move customers further down the marketing funnel. Virvo Digital can also assist you with rewriting key components of your website to ensure that visitors are engaged and interested to take the desired action.

User-Generated Content

User-Generated Content (UGC) is important for your brand because it can help increase brand awareness and trust in an incredibly authentic way. When customers post about their positive experiences online, it serves as social proof for other potential customers.

UGC can also serve as a customer feedback mechanism, as it allows you to gain valuable insights into your products or services for free. Virvo Digital can gather UGC not only for your brand, but also from competitors, allowing you to identify and capitalize on market opportunities. We can also implement tactics that'll can encourage your customers to share their positive brand experiences onto social media.

Stock media

Stock media can be a good option for your brand because it provides an affordable alternative to creating custom content. Stock photos, videos, and other media can be used to enhance websites, social media posts, and other marketing materials without the need for expensive production costs.

Photo & Video Production

Custom branded photo and video content is important for your brand because it can help you stand out from your competitors and effectively deliver your unique selling proposition. Most marketers agree that video content is the most important form of content because it can quickly capture viewers' attention in a very cost effective way. For social platforms like Facebook, Vimeo, YouTube, Instagram, and TikTok, video content is heavily favored, if not exclusively.

Our global network of video content marketers enables your brand to get high-quality videos without breaking the bank. Virvo Digital offers high-quality video and photo production services from start to finish. We handle all aspects of the video production including:

1. Identifying your goals
2. Ideating the photos and videos that will best achieve those goals
3. Coordinating logistics, including scheduling meetings with staff, models, customers, and videographers/photographers
4. Identifying and producing any required branded swag or props for the shoot
5. Shooting the photos and videos
6. Doing all post-production, including scriptwriting, voiceovers, sound mixing, and editing
7. Finalizing, publishing, and integrating the new content within your brand's overall marketing plan.

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Types of videos Virvo Digital can produce for your brand

Product videos

Product videos can be a powerful way to showcase your product and highlight its features and benefits. By creating compelling and engaging videos and photos, you can help increase interest in your product helping you drive more sales over time.

Service Videos

Service videos are an effective way to showcase the quality of your service and demonstrate why your brand is the best in the industry. By creating a video that highlights how your service works, you can provide potential customers with valuable information and help build trust and credibility.

Brand Videos

A brand video is a powerful tool for sharing your business's unique story and helping you connect with your audience. A well executed branded video can help bring your business to life and create a more personal connection with potential customers. This can help build trust and credibility, and ultimately drive more business.

Video Testimonials

Video testimonials allow your brand to share what your customers have to say about your products or services, providing prospective customers with valuable information and insights. Overtime, this can help to increase their confidence in your brand and drive more sales.

Video Advertisements

Video ads are a powerful tool for promoting your latest deal, sale, or promotion. A video advertisement should be attention grabbing, clearly communicate your offer and should encourage customer to act. This can help to increase awareness of your brand and drive more traffic to your website.